Europe's festival landscape is densely populated – a huge variety of showcase festivals with conference programmes also take place every year. The m4music panel will have a number of big players on it who will be answering questions such as: Which acts could and should actually be playing there? What kind of audience can be expected? Why should artists visit showcase festivals even if they're not performing there? Which networking opportunities are there? And: what are the differences between the individual events?

Presented by Swiss Music Export

This conference will be held in English.